Delegate and Outsource: Pave your Path to Growth
I would bet that when you started your business, you had no idea how much time it would take to manage, maintain, and grow. Very few people go into business ownership understanding just how many hats they will have to wear.
Accept That You Cannot Do It All
I encourage you to give yourself the gift of accepting that you cannot do it all, at least not well.
You just cannot.
And I know this because believe me, I tried. When I started my business, I initially had a strong case of the DIY mentality. You know - when you’re juggling the marketing, the bookkeeping, the sales - and sometimes even the logo and website design. We make a valiant effort to learn as much as we need to so we can get by and get it done. We search the internet for blogs, videos, webinars, and freebies that cumulatively give us what we think is enough information to do things ourselves, for free.
But is it free, really?
Let’s just look at this example:
You charge $100 an hour to wield your expert magic, whatever that may be. If you spend 30 hours a week doing what you do best, you would make $3000 a week, or roughly $150,000 a year. That’s a lot of magic.
But if you spend 15 of those hours doing all of the administrative tasks that you either loathe or are not experienced in, you will only make half of that. Or worse, you will work twice as many hours to get it done, which will put you on the speedway to burnout.
Let’s be optimistic and estimate that it will take you twice as much time as someone you could hire who likes those tasks and is really good at them. For kicks, let’s calculate that you will pay them $60 an hour. So 7.5 hours of their time will cost $450.
Instead of making $1500 a week and doing all the things yourself, you can make $2550 a week, work a reasonable amount of hours doing what you’re passionate about, and still get everything else done because you’ve delegated those tasks to someone else.
Can I get a “win-win” here, people! You have made it into the Clean Plate Club. We use this term in our house when you finish a meal, but it’s also the title you can earn when you successfully delegate the tasks in your business that are slowing you down.
Shortly after I started this business, I decided to hire a sales coach. I had plenty of experience selling products, directly and indirectly - home theatre systems, food, shoes and other things. But my present business is about selling a service, and I am fully responsible for the success of those sales. I had no idea how to go about it. Hiring someone for support in those earlier days was the smartest and best choice I made. Since then I’ve hired many other experts to do the work in my business I have no business doing. Not only do I have more time to focus my working hours on what I do best, I have released the mental pressure of having to do things that I just don’t want to do.
I See Entrepreneurs Who Hire Help Business’s Take Off
When I’m working with clients and they decide to get support through outsourcing any of these:
• bookkeeping
• messaging
• social media
• copywriting
• graphic design
• project management
• administrative support
I see their businesses immediately start to take off.
I know it can be a little scary to take the leap and hire someone, but once you do you’ll see your business expand.
My program is called Path of Action Accountability, but that doesn’t mean you’re the only one taking action. It means finding others to handle the action steps you can’t or don’t want to do well, so you can focus on the actions that you’re best at and move your business forward.
Get the help on planning and accountability that will propel your business to the next level by joining the next session of the Path of Action Accountability program, Check out the details here.
P.S. Ready to stop spinning in place and get to the other side of your goals? Here are several ways I can help:
Download my free weekly planning guide - it will help you become more intentional with your time, develop a clear action plan for your week, and ensure that you are focusing on activities that will move your business forward - Download Now
Join our next CEO Power Planning Session and spend two and a half hours ON your business. During this facilitated workshop, you’ll set and prioritize your next 12-week goals, break them down into an executable action plan and create a resource plan - Join the Wait List
Apply for the next Close the Gap Program and stay on track to achieve your most important goals. 1:1 support and guidance on prioritizing goals, creating a plan and putting structure and routines in place. Then 12 weeks of group support around execution - Apply today